Digital strategy for the agentic web
Where AI is going, where your audience is going, and the practical decisions that bridge the two.
- AI & agent readiness assessments
- Content & brand voice in an LLM era
- Governance, policy, & risk framing
We help mission-driven clients prepare their strategy, content, and infrastructure for a web increasingly shaped by AI.
Always with a human-centered approach.
The web is in transition. How users find content and how content finds them is transforming too. Clients need websites that work as well for an AI agent as they do for a curious reader at 2 a.m.— Common Media, on why we’re evolving
We bring eighteen years of building open-source CMS platforms to a new question: how do institutions stay relevant, trustworthy, and visible in a web mediated by agents?
Where AI is going, where your audience is going, and the practical decisions that bridge the two.
Information architecture and interfaces designed for both humans and the agents now reading on their behalf.
Custom open-source builds in WordPress and Drupal, plus the structured data and APIs the next web requires.
A small selection of our recent work. Each project begins with the same question: what is this organization trying to do in the world, and how can the web help it do that better?
Stolen Relations is a community-centered research database with more than 3,700 entries illuminating the complex histories of Indigenous slavery in the Americas. We led the work of turning a closed research tool into a public-facing platform — inviting, accessible, mobile-friendly, and intuitive for tribal members, researchers, and educators alike. After a thorough UX discovery and wireframing phase, we built a new WordPress frontend that integrates cleanly with Brown's existing backend.
Phillips Exeter Academy's new web platform is engineered for the agentic web. We migrated the school off an aging Drupal install onto a fresh WordPress build — with a more vibrant visual identity and an information architecture that reads as clearly to AI agents as it does to prospective families. Scope ran end-to-end: design consultation, implementation, and onboarding for the school's editorial team — the kind of engagement that's only possible after a decade as their digital partner.
Our work with this trailblazing organization hasn't been a single project — it's been an ongoing conversation: content strategy, feature development, accessibility guidance, brand and identity design. Our relationship is built on mutual respect and a shared commitment to the trans and queer community. As this organization has grown and evolved, we've extended and cared for their digital ecosystem with a right-sized and thoughtful approach.
Working with Common Media is like having an extension of our own team. They go beyond the role of a typical vendor; their proactive approach to maintaining our core website technology and enhancing functionality through custom modules has brought incredible stability and growth to our digital presence.— Dianne Regnier, Marketing Director, CAIA Association
Reach out — even if you're not sure what you need yet.